Frequently Asked Questions

What is FATHOM-01?

FATHOM-01 is an AI-powered advertising agency. You describe your product, and our specialized AI agents deliver marketing strategy, creative concepts, and producer-ready next steps. The same core workflow a traditional agency provides, but in minutes instead of months.

How does it work?

You start by describing your product or uploading a brief. From there, our AI agents take over: a Marketing Strategist builds your positioning and product hook, a Creative Writer develops brand film concepts with synopses and endlines, and a Producer carries approved work into production conversations.

Who is FATHOM-01 for?

FATHOM-01 is built for founders, solo operators, small businesses, and startups who need professional-grade advertising and branding but don't have the time or budget for a traditional agency.

What deliverables do I get?

• A Marketing Strategy: target audience, product hook, consumer insight, and creative springboards.
• Creative Concepts: brand film concepts with a synopsis, endline, and visual direction.
• Producer guidance: approved-concept handoff and next-step production context.

How long does it take?

Most sessions complete in minutes. You describe your product, have a conversation with the AI agents, and walk away with finished deliverables — no weeks of back-and-forth.

Do I need advertising or branding experience?

Not at all. The AI agents guide you through the process conversationally. You just need to know your product — the agents handle the strategy and creative thinking.

Can I edit or refine the outputs?

Yes. You can iterate on any deliverable by continuing the conversation with the relevant agent. Think of it as a collaborative process, not a one-shot generation.

Is my data private?

We take privacy seriously. Your product briefs and generated content are tied to your account. They are not shared with anyone beyond the account owner. We do not allow any third parties to access or use your data. Please see our Privacy Policy for full details on how we handle your information.

How much does it cost?

Usage of FATHOM-01 agents is free while we're in beta. By offering our core services for free, we can empower founders and small businesses to compete with larger players and bring more diverse voices into the market. Likewise, it allows us to gather feedback and iterate quickly as we build out the full capabilities of the platform.

How can I get in touch?

Reach out at aaron@daydrm.ai or book a call with the founder by clicking below.